Word: chevrolet
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...shortage continues much longer, many a dealer fears he will lose sales. Some of the more optimistic have already lowered their sights. "We had a terrific reception to the new models," says John Bugmire, general manager of Atlanta's Nalley Chevrolet. "This shortage hurts badly." Pontiac Dealer A. E. England of Hollywood, Calif, said that "You can't firm an order when you haven't got a model to show," and Irving Esserman of Chicago's Esserman Motor Sales, a large Chrysler-Plymouth dealer, said flatly that "We're being strangled by the shortage...
Though the Budd strike and the aftermath of the Chrysler strike will cut this week's production under last week's 1958 high of 125,279 cars, most automakers are putting on full steam to catch up to the healthy demand. Chevrolet last week produced 35,000 cars to pass Ford in weekly output for the first time this model year, hopes to reach 42,000 in three weeks...
Following centuries-old tribal custom, the family called in a nidilniihi, a diagnostician who works by hand-trembling-but they fetched her in their own 1953 Chevrolet sedan. Diagnostician Emma Teller squatted at Mary's bedside, dusted corn pollen on her upturned right palm, made the zigzag lightning sign with her left forefinger and crooned a ritual chant. As she passed her hand over Mary's body, it began to tremble. From its motion (ni'dilniih) Emma concluded that Mary had somehow offended the Wind Spirits. Her prescription: a chishiji, a two-day sing...
...automakers expected to work at peak output for at least three months. Output this week is scheduled at 107,000 cars, highest of the year. Ford has already sold 100,000 new models, more than 10% of its 1958 model sales. Plymouth is 100,000 cars behind dealer orders. Chevrolet will not be able to catch up on orders for at least two months. American Motors Corp. broke all its previous production records, has nudged out Pontiac to become No. 6 carmaker with 159,000 cars produced so far this year...
...County town of Grand Blanc at 7 that night. He suddenly realized that he was already go minutes late for a dinner date with his wife Charlotte, even then waiting for him in front of the Durant Hotel, in nearby Flint. Chamberlain leaped into his red-white-and-blue Chevrolet station wagon, which he uses along with his trailer, and sped toward Flint at 60 m.p.h. His pace had been exhausting, but Chuck Chamberlain seemed to thrive on it, and his words tumbled out in a turmoil of enthusiasm...