Word: chevrolet
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...model scheduled to go into production in August. The aluminum-roofed Brougham (base price: $8,500) is G.M.'s answer to Ford's Continental Mark II, and features such gadgets as a driver's seat that pivots outward for easy access. Highlights of the dream cars: Chevrolet's Impala, a five-passenger hardtop version of the 225-h.p. Corvette sports car; Buick's transparent-topped Centurion, with a TV camera in the back instead of a rear view mirror. In its Kitchen of Tomorrow exhibit, G.M.'s Frigidaire Division showed an experimental dishwasher that...
...Chevrolet this week brought out a new model of its Corvette in an attempt to overtake Ford's Thunderbird, which outdistanced all competitors with 16,000 units in 1955. The 1956 Corvette still sports a plastic body, but boosted horsepower 15% to 225 h.p. Optional: a power-operated top and a floor-mounted manual shift (instead of Powerglide...
...Izvestia Viktor Poltoratsky revealed for the first time to most Russians that there are 58 million automobiles and trucks in the U.S. (only 3,000,000 short of the latest count), and that the Chevrolet plant in Los Angeles turns out a new car every 90 seconds. Wrote Poltoratsky: "It is possible to cross America from the Atlantic to the Pacific by automobile, and everywhere . . . the motorist finds all he needs-service stations, speedy mechanical assistance, and inexpensive and comfortable lodgings...
...philosophy of mass selling brought greater sales than ever before to the U.S. auto industry. Dealers who once got markups of 25% now slashed profit margins as low as 3% per car. In the race for the No. 1 spot, Chevrolet turned out 1.8 million cars, edged out Ford by 65,000. But the comeback story of the year in the auto industry was Chrysler. After slumping to 12.9% of the market in 1954, President Lester Lum ("Tex") Colbert poured $250 million into racy new styling, fired up his dealers to get out and sell the mass market. Result: Chrysler...
...juniors and a sophomore were arrested early this morning by Cambridge police for attempted larceny of a 1950 Chevrolet...