Word: chevrolet
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After manufacturing 5,000,000 Chevrolets, General Motors turned its back on the four-cylinder motor car. Last week saw the beginning of production of a "Bigger and Better" Chevrolet-"A Six in the Price Range of the Four." Dealers will get the six-cylinder Chevrolet on and after Dec. 15. First deliveries to the public will be made...
...mots the Evening Club audiences laugh as they dare not in formal church. Points well-given and taken are applauded not by silent acquiescent nods but by vigorous beating of palm on palm. When the meeting closes, people go out on Michigan Avenue. Some look up at the Chevrolet sign that gives the time every 60 seconds, and set their watches with nobler intentions...
...Chevrolet last week turned out its one millionth car of this year...
...Chevrolet...
...praise of themselves, their ideals, the progress they have made and their importance to the well-being of the world at large. Not so advertising men. Since their business is that of horn-blowing and drumbeating, they prefer not to roll their own. R. H. Grant, vice president of Chevrolet Motor Car Co., accused them of doing so, asserting that "the advertising man" too often annoys the world by the share he claims in the success of various businesses. This incrimination was received with applause by the humble and clever advertising...