Word: chevrolet
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...Armstrong's contention that the club is operating on a more economical basis because of the strike reminds me of a comment issued by an auto expert years ago, when Chevrolet introduced it's Corvair model: "It's the ultimate economy car. It doesn't start...
...showrooms % is a new type of compact, one that approximates the flowing, sculpted looks and sheer drivability usually found only in sports and luxury cars -- in short, a kind of Everyman's Porsche. Ford's Contour and Mercury Mystique, Chrysler's Cirrus and Dodge Stratus, and GM's retooled Chevrolet Cavalier and Pontiac Sunfire will feature from 120 to 170 h.p. (vs. 90 or under for many older compacts). Formerly upscale-only features like dual air bags, antilock brakes and automatic mirror controls will be standard, while options include leather interiors, dashboard CD players and special antitheft devices. Prices...
...member of a clannish, well-to-do and often fiercely independent society. Dealerships are regularly traded or sold among friends or in-laws; 40% of them at present were inherited from a family member. Oldsmobile general manager John Rock, who is the son of a Chevrolet dealer and whose wife is the daughter of a Buick dealer, notes half jokingly, "Most of our dealers seem to come from the same sperm bank...
Some see signs of change within this tight circle. Mark Rikess, 45, once ran his family Chevrolet dealerships in Minnesota and now heads a Los Angeles consulting firm that advises other dealers on ways to improve their selling practices. He has noticed that his clients tend to fall into the same pattern: second- or third-generation owners, college educated, between 35 and 45. "They want to change," Rikess says, "not because they are going to see a financial advantage today. They just don't want to run the business the way that Daddy...
...will now use to make Jeeps. For its part, Ford is converting a St. Louis plant that currently makes Aerostar vans to sports-utility production at a cost of nearly $600 million. And General Motors is juggling shifts at plants in four states to make room for a new Chevrolet Blazer this summer and new Chevy Tahoes and GMC Yukons...