Word: chevrolet
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Alex's father, alcoholic, grimy with grease, possesses only a vocabulary of manly cliches. The father works in the local Chevrolet plant, making the bright cars that his son will steal. Yet between him and his boy, Weesner draws an evasive tenderness, a shared vulnerability and hence a curious kind of dignity...
Perhaps Gerstenberg spoke too soon. The day after he gave his speech, Chevrolet dealers were notified to prepare for the biggest recall yet of the sub-compact Vega, one of the little cars that were introduced with much promise as America's answer to the import invasion. It is the third embarrassing time within three months that Chevy has had to issue Vega recall notices. First, drivers discovered a faulty fuel and exhaust system that could start a fire in the carburetor. Then a poorly designed bracket for holding an antipollution device caused some throttles to stick...
More surprising than the figures has been a drastic change in the mix of cars bought. Traditionally, medium-priced, standard-sized cars, such as the Chevrolet Impala or Ford Galaxie, have been most popular. This year, drivers are switching en masse to the three smallest and least expensive lines: the intermediates, compacts and subcompacts. Last month, for the first time, these cars accounted for a full 50% of all cars sold...
Died. Arthur E. Summerfield, 73, Dwight Eisenhower's Postmaster General and campaign manager; of pneumonia; in West Palm Beach, Fla. A ninth-grade dropout, Summerfield built up one of the country's largest Chevrolet dealerships during the Depression. His 1940 Michigan campaign work for Wendell Willkie started his political career; by the 1952 Republican Convention, he was able to deliver a key bloc of delegates to Eisenhower. In return, Summerfield was appointed Eisenhower's campaign manager. Republican National Committee chairman, and finally Postmaster General...
Mass auto recalls have become as familiar an American ritual as the Sunday outing. Last December, for example, Chevrolet whistled back 6.7 million automobiles to treat motor-mount problems. Last week it was Ford Motor Co.'s turn. Ford announced that it was recalling 423,000 '72 Torinos and Montegos-the entire production of those two lines-to correct a rear axle defect. Unusual wearing of the bearings in the rear axle assembly, Ford explained, could cause the axle to separate or disengage from the wheel, or to jam, bringing the car to an abrupt halt. Thus...