Word: chevrolets
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Dates: during 1930-1939
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...race for the title "Fastest Selling Car in the U. S." Still far in the lead last week. Henry Ford suddenly cut prices. Since it was not a flat cut but reductions varying by sections of the country, motormen assumed that Mr. Ford was meeting the lower prices which Chevrolet achieved by quoting delivered price instead of F.O.B...
...hour after his paper had been sold, Editor Baker jumped in his Chevrolet coach, drove 40 miles to make a speech on "the finer things in citizenship." First issue of the Transcript after the sale urged its readers to use the same tactics in "the next round with the octopus." Editor Baker is campaigning for funds to defray legal expenses for 300 other water-rate strikers. Invited by the water company, after two denials, to attend a rate conference, Editor Baker refused to accept the settlement offer, has been barred from all future meetings. Meanwhile Editor Baker holds proxies...
General Motors had 100,000 orders for Chevrolet alone; for Buick and Oldsmobile, 20,928; for Pontiac, 20,000. Even Cadillac reported deliveries 50% above last January. Other General Motors news of the week...
...Chevrolet and Pontiac have a knee-action all their own-a lever arm acting on an enclosed coil spring. Chevrolet and Pontiac knee assemblies look like a huge shock absorber. In other GM models two yokes with an open coil spring between are used. Chevrolet is heavier, longer and more powerful this year...
...automobile business is digging in to hold that gain and get more. The shakeups which took place in General Motors (TIME, Oct. 23) were evidence of the internal struggles of that company to improve its position. William Knudsen, new executive vice president in charge of operations, who previously was Chevrolet's big push, is now putting his shoulder to the whole company for a still bigger push. Ford also has changed its ways. Ford has lost ground in recent years because it persisted in making cars to the exclusion of ringing Ford bells in the public consciousness. Two months...