Word: chic
(lookup in dictionary)
(lookup stats)
Dates: during 1930-1939
Sort By: most recent first
(reverse)
...clothing which saucy Miss Hopkins displays in His Majesty's Car is conspicuously chic, but by no means so revealing as that in which she disported herself as Kalonika in Lysistrata. Yet the Hopkins charm is undiminished...
...week Ex-Lax ("the safe laxative that tastes like chocolate") advertising was started on a national magazine campaign. Simple in form, it consisted of an endorsement, a picture of the endorser, a few remarks by the company, a free sample offer. Its appeal lay wholly in the endorser: Charles ("Chic") Sale, author of The Specialist and I'll Tell...
...first of the national advertisements "Chic" Sale philosophized on the rich and poor. Said he: "Well, sir, as long as you are happy, I guess it don't matter where you are. A little tin box of chocolate tablets fits in the pockets of your overalls or it fits in the pocket of your fine longtail dinner coat. That settles it." And the copy continued on the theme: "Happiness isn't a matter of location?you've got to carry it with...
...took Ex-Lax, be- came healthy, smiled so much he was made an official; the yarn of a dentist who did no business, gave Ex-Lax away, made people so healthy they all smiled, became aware of poor teeth. But while credit for creating the magnificent Specialist goes to "Chic" Sale, credit for this campaign is due to Joseph Katz whose advertising agency of the same name handles the Ex-Lax account. Other of smart Adman Katz's customers are: American Oil Co. (Amoco Gas), Maryland Pharmaceutical Co. (Rem For Coughs), Sealpax Co. (Lady Sealpax), Strouse-Baer Co. (Jack...
...Author. Dorothy Rothschild Parker, youngish (age 36), chic, attractive, has become one of the best-known women writers in the U. S. Onetime steady contributor to Life, Judge, she was recently in Hollywood, writing scenarios. Last week she was asea, enroute for her Switzerland home. Famed is her conversation among friends for its bite, epigrams (sometimes unprintable). Her best witticisms are private. Lately in England she wrote that she had been at a luncheon party "at which all five sexes were represented." She is divorced. Other books: Enough Rope, Sunset...