Word: chicken
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...Cabrera began our session with a trip to a traditional market?not the main one most tourists visit?where we got to know local produce, taste handmade cheeses, and meet the growers who supplied our ingredients. Later, as we prepped the two dozen items for a Oaxacan mole negro (chicken in a dark-brown spicy sauce), Cabrera explained its origins. The dish was developed during the Spanish colonial era and contains ingredients from as far away as India. "My class isn't just about making recipes," she says. "I'm sharing a tradition...
...adjectives lavished on a dish can be as important as the names of the ingredients. What would you rather eatplain grilled chicken or flame-broiled chicken with a garlic rub? Scrambled eggs or farm-fresh eggs scrambled in butter? "Think 'flavors and tastes,'" Rapp says, repeating a favorite mantra. "Words like crunchy and spicy give the customer a better idea of what something will be like." Longer, effusive descriptions should be reserved for signature items. Especially the profitable ones...
...Meal Marketer When parents complain to Deborah Taylor, director of school-nutrition services in Shawnee, it's usually because the pizza ran out before Johnny could get some or that Emma had to eat baked chicken instead of the good old-fashioned fried stuff. Taylor rarely responds by talking up her menus. "Marketing the low-fat, high-nutrient value of our school meals often backfires," she says. "Fewer children choose to eat with...
Ironically, Taylor relies on junk-food sales to make her menu healthier. "This is where I make money," she says, her hand on a packet of Cool Ranch Doritos. "That money allows me to buy more fresh fruit and vegetables." Taylor makes other food healthier by stealth. Chicken nuggets are baked, not fried--a switch she made over spring break so kids would be less likely to notice. Pizza is topped with low-fat cheese, and the crust is whole wheat. She calls vegetarian beans "pork and beans" since, she says, "in Oklahoma no one knows what 'vegetarian beans' means...
...Cabrera began our session with a trip to a traditional market - not the main one most tourists visit - where we got to know local produce, taste handmade cheeses, and meet the growers who supplied our ingredients. Later, as we prepped the two dozen items for a Oaxacan mole negro (chicken in a dark-brown spicy sauce), Cabrera explained its origins. The dish was developed during the Spanish colonial era and contains ingredients from as far away as India. "My class isn't just about making recipes," she says. "I'm sharing a tradition." The experience couldn't have been more...