Word: children
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Dates: during 1960-1969
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...take risks. The first was the affluence of American society: "Young people brought up in a world where everything has come easily to them begin to long for challenge and they cast about for risks to take . . . ." The other came right from Freud: hippies act like "infants and children [who] demand instant gratification . . . demanding from drugs an instant and constant happiness." They are immature people, for "if maturity comes, it brings with it the capacity to tolerate some present pain in order to achieve a greater pleasure at some later time...
...must authority be a stone wall? Is Blaine suggesting that parents teach their children to subordinate their own will to the commands of inflexible authority...
...Washington know. And we sang, because we wanted to. Some of my Harvard friends started the refrain of "Alice's Restaurant," and a few other people joined in. Every now and then an enchanting little tune wound its way down the line: "Oh, what a lovely thing/ if the children of mankind/ would live together/ in a world of peace...
Barrage of Sights. What Sesame Street does, blatantly and unashamedly, is take full advantage of what children like best about TV. "Face it-kids love commercials," explains Joan Ganz Cooney, executive director of NET's Children's Television Workshop. "Their visual impact is way ahead of everything else seen on television; they are clever, and they tell a simple, self-contained story." Instead of cornflakes and Kleenex, Sesame Street sells the alphabet, numbers, ideas and concepts in commercial form. Each program contains a dozen or more 12- to 90-second spots, many repeated during the program to boost...
Research groups composed of educators, psychologists, advertising people, film makers and children's authors met at five three-day seminars in the summer of 1968. Simultaneously Dr. Edward L. Palmer, an associate research professor in Oregon's state system of higher learning, began working with children across the country. "We learned that what bores them is too much time spent on any one subject." Hence the short spots. Also, "Nothing loses them faster than an adult full-face on the screen just talking." Hence the Muppets, the graphics and the film clips. "We try to keep verbiage...