Word: chrysler
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...bomb along the interstates on the life map they drew up long ago, the rest of us will meander along smaller roads, hoping to discover our destinations as we travel. With any luck, we’ll find somewhere worth stopping soon enough. After all, sleeping in my little Chrysler Lebaron isn’t all that desirable...
...care unit, he felt strangled by a noose of pain and needed three excruciating gasps of air to cry for help. "I was crushed," says McDonough, 69, a former weapons-plant inspector from Littleton, Colo. He once loved to fish and dreamed of restoring his ideal car: a 1965 Chrysler. But he soon realized that he could do neither and came to believe that his surgery had been unnecessary. A jury agreed. It found his neurosurgeon guilty of malpractice and in 2001 awarded McDonough $5.8 million. He has yet to see a dollar...
Detroit is progressing in its competition with the transplants. In terms of initial quality, its vehicles now match those produced by European transplants. GM scores close to the industry average, and Chrysler's new models show improvement over the vehicles they replaced, according to the latest survey by J.D. Power and Associates. GM, the Big Three's lowest-cost producer in terms of materials, is ahead of Chrysler and Ford in standardizing platforms across models, which reduces development costs. The influence of its North American chairman and product guru, former Chrysler and Ford executive Robert Lutz, 71, is emerging: Cadillacs...
...Chrysler, some analysts say it has little chance of becoming a low-cost producer any time soon. A handful of its new vehicles--the Pacifica wagon and Crossfire sports car--incorporate the prized engineering of its corporate sibling, Mercedes-Benz. By 2005, Chrysler will start using a Mitsubishi small-car platform. (DaimlerChrysler owns a controlling stake in Mitsubishi.) But Chrysler's annual run of 2.5 million vehicles comes from 15 plants and incorporates 11 platforms--an inefficient scheme...
...Detroit's toughest problems is that as its vehicles and plants improve, so do those of its foreign-based competitors. Today's global auto industry is a race in which it's difficult not only to win but also to survive--a contest that Chrysler, in a sense, lost when it gave up its independence. That prospect stalks other U.S. automakers--and keeps them running hard. --With reporting by Joseph R. Sczcesny/Detroit