Word: chuckwagon
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Dates: during 1960-1969
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Unable to dent Mayor Daley's turf in Chicago, Percy has also failed to hold the traditional Republican flank in the rural areas downstate, despite visits of the "chuckwagon"--a station wagon filled with his handsome family--at almost every fair in the past two years. An eager, freshly scrubbed Chicago businessman, Percy has aroused no passion and even awakened some vague distrust in farmers who respect Kerner as an able, hardworking man who has not sought new tax revenue for use in urban projects...
...labeled himself a "dynamic conservative," pasted together an organization from young and energetic Republicans who had been disenchanted with their party after its poor showing in the 1960 elections. He picked up strong financial support from business friends, set out to cover the state in a bus dubbed the "Chuckwagon" that he filled with his wife, five kids and an eight-piece band. He plugged economic development as Illinois' most pressing need, argued that he, as a businessman, could best find ways to create 800,000 new jobs needed in the state...
When Chuck Percy, now 44, announced last summer that he would seek the Republican nomination for Governor of Illinois, it was a safe bet that he would go after it furiously. He did. Hitting the campaign trail in a bus dubbed the "Chuckwagon," which was chuck-full with Percy, his wife and five kids and an eight-piece band, he rolled into every corner of the state, showed up at no less than 43 county fairs to pump acres of hands, spent 18-hour days plugging his candidacy...
...puts up a tent for campfire meetings that have no permanent worship center, helps recruit ministers from four churches-Presbyterian, Baptist, Methodist and Disciples of Christ-to conduct services. Each meeting is backed by a local layman's association, which provides a campsite and the hearty food, cooked chuckwagon style. The Presbyterians now operate two circuits in ten states, expect to draw at least 21,000 people this summer...