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...idea that treating depression might lessen the severity of other diseases, though, makes basic biochemical sense. Everyday experience makes it clear that brain chemistry governs more than just the emotions. When your mind feels terror, the resulting surge of adrenaline makes your stomach churn. When your mind is sexually aroused, the body responds in unmistakable fashion. The effect is even more direct with the 60 or so chemicals known as neurotransmitters, which signal one cell that its neighbor has just sparked and that it should pass along the message. Brain chemicals such as serotonin circulate everywhere, not only...

Author: /time Magazine | Title: Depression: The Power of Mood | 1/20/2003 | See Source »

...competition between the two technologies is heating up. lcd makers have halved the response rate of their screens in just the past 18 months, and in the next year expect to improve it by as much as 40%. This year, Samsung and LG.Philips lcd opened new factories that can churn out displays costing roughly 25% less than those produced at older plants...

Author: /time Magazine | Title: Lean Machines | 12/15/2002 | See Source »

Like the gonzo comix critic he is, Dan Raeburn went to the source, Mexico City, to learn more about these nasty little tomes. There he meets the creators who churn out 80 pages a week(!) for each title. A true cultural critic, Raeburn folds interviews, deep research and travel into an essay form that uses the little comix as a lens to examine everything from Latin-American history to the different uses of irony across cultures. In particular Raeburn uses the historietas to get at the Mexican way of life. For example, though sold openly on every street corner, these...

Author: /time Magazine | Title: Living La Vida Perversa | 12/6/2002 | See Source »

...ironic that all these peace-loving premodern agrarians are making astonishing amounts of cash for a lot of postmodern technocapitalist movie executives. Fantasy is hot, and studios are backing up the truck. Even as New Line and Warner Bros. (which, like Time, are owned by AOL Time Warner) churn out Potter and Rings sequels, New Line is already developing a follow-up franchise based on Philip Pullman's critically acclaimed fantasy trilogy His Dark Materials, about the journey of an adolescent girl and boy through alternative worlds inhabited by witches, angels and armored polar bears. Late next year...

Author: /time Magazine | Title: Feeding On Fantasy | 12/2/2002 | See Source »

...consolidating and insulated from competition, most businesses are too small to achieve economies of scale, are poorly managed, and use antiquated equipment and business models?all of which hurt productivity and increase prices. Take food processing: Without state-of-the-art market research and sales-tracking capabilities, food companies churn out endless variations of new products that no one winds up buying. McKinsey cites an example of one Japanese chocolate maker whose 101 products generated sales of $556 million in 1998. Compare that to U.S.-based Hershey, which generated $4.4 billion in sales with just 78 products. Or take health...

Author: /time Magazine | Title: Going Nowhere Fast | 12/2/2002 | See Source »

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