Word: cigaretes
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Dates: during 1930-1939
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...Golds, on the market in 1926, it floated a $15,060,000 bond issue solely to finance promotion. Camel advertising costs R. J. Reynolds Tobacco Co. some $10,000,000 annually. But during Depression, two oldtime tobacco men discovered another and a cheaper method of selling cigarets. They were Reuben Morris ("Rube") Ellis, long time president of Philip Morris & Co. and Leonard Burnham ("Mac") McKitterick. Their cigaret was Philip Morris English Blend, which is now crowding Old Gold for fourth place in the roster of fastest selling U. S. brands. Their company was Philip Morris & Co. which, before they...
When told she had won, Mrs. Van Etten jiggled the cigaret lighter on her car, burned her thumb. Planning to save part of the $10,000, she remarked, "I don't suppose it would be possible to repeat right away on a thing like this," went to work on a second novel...
...chromium, 80% nickel- which is still the only alloy or metal (except costly platinum) capable of offering prolonged electric resistance without burning out. Of this alloy or its variants are now made the wire elements which glow in electric stoves, heaters, curling irons, percolators, toasters, sterilizers, waffle irons, cigaret lighters, bed pads. Such an alloy is also used in 85% of all U. S. spark plugs. Metalman Marsh was the first man to make it, first to produce it commercially, first to put it on the market. More than half the alloy wire in U. S. heating elements is still...
Other reductions were on cigaret paper, corsets, canned mushrooms, lace, perfumes, vanilla beans, feather dusters, candied chestnuts, Roquefort cheese, jewelry. Last year $4,270 of the $4,275 worth of maraschino cherries imported by the U. S. came from France. On these Secretary Hull sliced the duty...
...number of gags which culminate in his impersonating a British officer, getting involved in a battle, impersonating a German officer, bringing a German regiment back to the U. S. lines. Good pantomime: Brown, convinced that he is to be shot, rehearsing the way he will smoke a last cigaret with heroic nonchalance...