Word: cigarettee
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“These findings should be considered when policy makers design cigarette prevention programs,” said lead author Carrie M. Carpenter of the SPH Tobacco Control Research and Training Program. “We know that targeting by the industry has increased cigarette use in women, and...
A 1987 report from Philip Morris revealed the company’s intent to use its long and slim cigarette design as a false signal of a healthier product.
An editorial that accompanied the study in ADDICTION criticizes the tobacco industry for its exploitation of slim-cigarette consumers’ misconceptions about the product’s health risks.
Carpenter and her team traced the evolution of cigarette product design from the 1970s to the present. They found that female-specific brands, like Virginia Slims, constitute a much smaller percentage of the female market today than they did for previous generations. Instead, Carpenter said that cigarette companies are making...
In the developing world, Carpenter’s main concern, female smoking rates are expected to rise to 20 percent by 2025. As the cigarette market expands in these countries, other research has predicted, there will be a corresponding rise in related diseases among women.