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Word: cinches (lookup in dictionary) (lookup stats)
Dates: during 1950-1959
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Usage:

...three Purple Hearts and four battle stars as a reconnaissance sergeant in Patton's Third Army. He also got a badly crushed shoulder and a broken arm from a jeep accident. But Lloyd Mangrum, durable and determined, returned to the tough tournament grind convinced that "golf is a cinch compared to what I went through in the war." His first year back, playing for the U.S. Open title, golf's most coveted prize, Mangrum coolly sank a 75-ft. putt in the final round to stay in the running, then won a tense triple playoff from Byron Nelson...

Author: /time Magazine | Title: Sport: Money Player | 1/26/1953 | See Source »

...Come Back, Little Sheba (Hal Wallis; Paramount), a film version of the 1950 Broadway hit play (TIME, Feb. 27, 1950) about a reformed drunk and his sluttish wife, starring Shirley Booth, who appears to be a cinch for a best-actress nomination (see below...

Author: /time Magazine | Title: Cinema: Post Time | 12/29/1952 | See Source »

...large farm. Here, on a cosy dung heap, he sets Wilbur, a runt that is never likely to make much of a pig-a sort of porcine Cinderella, in fact. But thanks to bottle feeding by a little girl, Wilbur waxes so stout that he is a cinch to become the farmer's Christmas dinner. Wilbur's hard plight-considered first too puny, then too appetizing to live-excites the pity of a spider, who spins over his sty such complimentary words as SOME PIG, TERRIFIC, RADIANT and HUMBLE. The farmer is so impressed by these magic signs...

Author: /time Magazine | Title: Books: The Children's Hour | 12/8/1952 | See Source »

Belts can be decorated and dressed up or down at the whim of the inventive manufacturer. Brass fittings are still the most popular, and range from the simple buckle-and-eyelet on the classic leather belt to the most elaborate of emblems. Nailheads on the strict elastic cinch are the most straight-forward decorative shape. Heraldic emblems are still popular, and vary in size from an inch diameter to giant encrustations of spurious coats-of-arms. A gleaming creation that is not strictly a cinch at all but a development of the Mexican concha-style is the belt made entirely...

Author: By George S. Abramfs, Erik Amfitheatrof, and Joy Willmunen, S | Title: It's A Cinch--The Hottest Seller on the Market | 10/23/1952 | See Source »

...shape of a belt bears little relation to degree of formality but can often have a transforming effect on the wearer's figure if she chooses the shape with careful attention to her good points. A plain cinch of uniform width on a short and chubby girl can be disastrously unappealing, since a wide fabric belt has a tendency to curl over at the edges. Many girls would do well to choose a shaped belt that tapers off and widens at strategic places, playing up the slender areas and playing down the padded ones. There is even a new invention...

Author: By George S. Abramfs, Erik Amfitheatrof, and Joy Willmunen, S | Title: It's A Cinch--The Hottest Seller on the Market | 10/23/1952 | See Source »

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