Word: cinzano
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Dates: during 1950-1959
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...fait rien. Donnez-moi un Cinzano...
Long before the first cyclists huffed into sight, the quiet provinces were invaded by a loud caravan of sound trucks and spielers. Everywhere, the ear was assaulted by pitchmen peddling Nescafé, Cinzano, Perrier water, soap flakes, rubber tires. L'Equipe sent a nightclub songstress to put on her act wherever the Tour stopped for the night. A few irritated sportsmen muttered that no one would have noticed if the bike riders never showed...
...turned out the best affiches since Toulouse-Lautrec, and he had mastered his predecessor's trick of seizing a subject's single feature and turning it into an artistic stop sign. Among Colin's subjects: Isadora Duncan, Josephine Baker, Pavlova, Katharine Hepburn, the French National Railroads, Cinzano, vacation resorts such as Cannes and Deauville...
...assembly lines of its 15 plants roll 90% of Italy's cars. But automaking is only the core of Fiat's industrial empire. A visitor to Turin rides to a Fiat-owned hotel in a Fiat taxi, reads a Fiat newspaper, drinks Fiat's Cinzano vermouth, shops at a Fiat drugstore, leaves for Milan over the Fiat-controlled autostrada (toll road...
...Infanta Maria Christina of Spain, daughter of the late King Alfonso and wife of Count Enrico Marone-Cinzano of the vermouth family, arrived from Italy for her first visit to Manhattan. Her reaction: "What you in New York pay a cook, Rome pays an ambassador...