Word: circe
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Dates: during 1950-1959
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When Multimillionaire Financier John Hay ("Jock") Whitney, 54, U.S. Ambassador to the Court of St. James's, bought the faltering New York Herald Tribune (circ. 377,400) from the Reid family last summer (TIME, Sept. 8), one of the main questions left unanswered was the future of boyish Ogden ("Brown") Reid, the paper's 33-year-old publisher and editor. Last week it was reported that Reid will leave his operating post on the Trib this month, with no fixed plans for the future. He will still be connected with the Trib: he and brother Whitelaw...
...even King himself has had time to add up all the statistics of his new domain. With a women-and-children-first editorial policy. Amalgamated peddles everything from Baby's Own Annual to Love Story Library, puts out 29 weeklies, e.g., prim, prosperous Woman's Weekly (circ. 1,615, 778), and nine monthlies. Like the Mirror-Pictorial, Amalgamated has its assorted paper mills and TV stations. King already had Britain's strongest newspaper chain anchored firmly by London's raucous Daily Mirror (circ. 4,526,453) and the equally raucous Sunday Pictorial (circ...
...tart-tongued Columnist Jack Scott, 43, of the Vancouver (B.C.) Sun, no target was ever more tempting than the Sun itself. He railed against the paper's promotion contests ("cynical seduction of a gullible public"), declared western Canada's biggest (circ. 211,012) and fattest daily was slow of foot and dull of eye. Critic Scott's proposal to brighten the Sun: "More deep reporting and vivid writing, the sort of thing that will grab the reader by the lapels and command his attention." Last September Scott got a chance to put up or shut...
...conservation guidance to fine sequence pictures of Big Ten football plays. Crack circulation departments turn loose an army of 19,000 eager carrier boys to home-deliver fully 85% of the Sunday papers. In all, the Cowles brothers have a 275,000-square-mile hegemony: the Des Moines Register (circ. 220,221), Tribune (circ. 128,824) and Sunday Register (circ. 515,599) blanket Iowa like the state's fertile black topsoil; the Minneapolis Tribune (circ. 208,236), Star (circ. 290,960) and Sunday Tribune (circ. 630,035) sell throughout Minnesota and North and South Dakota, cut a swath through...
...blueprint to mechanical marvels and monstrosities. But in recent years the 56-year-old magazine has been hard pressed to compete with the wonders of the Missile and Atomic Age; for nearly a year Chicago's H. H. Windsor family has been trying to sell Popular Mechanics (circ. 1,325,735)-Last week it found a buyer: Hearst Corp.'s magazine division.-The buy was shrewdly calculated; magazine circulation is up 23% since 1950, while Hearst's 17 newspapers have been collectively losing ground. Hearst hopes to pump new life into the old Mechanics...