Word: circe
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...Rates. For the company that wants to make the effort to tap Africa's market, the cost of advertising in many areas is low. The highest page rate in West Africa is charged by Lagos' Sunday Times (circ...
Such trips to the jewel box still have not solved the long-range Hearst financial problem. Rather, the sales have merely raised an anxious question in Hearst city rooms across the U.S.: Who's next? A few of the remaining 13 Hearst papers, e.g., the San Antonio Light (circ. 107,483) and the Albany Times-Union (circ. 67,629) still look strong. But even the San Francisco Examiner, Hearst's first paper, which proclaims itself "the monarch of the dailies," faces serious challenge as the city's largest newspaper. In the last ten years, while the Examiner...
...Detroit, Hearst's afternoon Times is the only one of the city's three dailies that has lost circulation in the last decade. Down to 385,908 from 440,317 in 1950, the Times is now so far behind the growing News (circ. 468,673) that most observers predict the Times will be the next Hearst paper to go to the block...
...Angeles, Bill Townes now edits the Examiner (circ. 369,537), in a hopeless attempt to compete with the fat and entrenched Times, which since 1950 has gained 102,632 in circulation against the Examiner's 18,101, runs two ad lines to the Examiner...
...Milwaukee, Hearst's morning Sentinel (circ. 85,684), perennially a distant second to the sleek Journal (circ. 369,418), is widely regarded as one of the most unprofitable papers in the Hearst fold. The Journal has picked up 45,150 in new circulation since 1950, while the Sentinel took...