Word: circe
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...merger, which will create the world's largest printing-publishing-papermaking combine (annual sales: $1.1 billion), will bring a much-needed infusion of management and money to I.P.C. The company publishes the Daily Mirror, Britain's largest daily (circ. 5,000,000), several gaudy Sunday tabloids and 200 trade and women's magazines; it has big holdings in British commercial TV and a 30% interest in Boston-based Cahners Publishing Co., which puts out 37 trade magazines...
...feud began in the fall of 1968, when Fasi, a onetime junk dealer and perennial political campaigner, was making his fourth attempt to win the mayoralty. Both newspapers, the morning Advertiser (circ. 72,000) and the evening Star-Bulletin (circ. 123,000), endorsed his opponent. In one issue, the Bulletin ran a photographic view of Honolulu's memorial to the battleship Arizona, marred by junked automobiles on property incorrectly identified as leased to Fasi. The candidate seethed. He seethed again when the paper enjoined its readers to "Wake Up Hawaii-Vote Republican" beneath a full-page advertisement for Democrat...
...Formula. Along with a younger rival called the St. Pauli Zeitung (circ. 535,000), the Nachrichten carries the sort of news and pictures that no other paper sees fit to print. As basic how-to (and how-much) sheets, the papers are vital to Reeperbahn newcomers who do not know the cost of a "car-strip" girl ($4 to $6) or an all-nighter ($40). Outside of Hamburg's St. Pauli area, where their success lies, the papers have sought to establish themselves as national arbiters of porn. The Nachrichten runs regular reviews of erotic art shows, sex books...
...prompted Maxwell to remark of Murdoch: "He has caught a big fish with a very small hook." Under Murdoch's direction the fish has grown even bigger, with circulation rising despite a price increase to 80 a copy. Last October, Murdoch acquired the dull but earnest daily Sun (circ.: 950,000) for a down-payment of $120,000-considerably less than he paid for his house on London's fashionable Sussex Square. He relaunched the Sun as a tabloid in November and it now sells 1,325,000 copies...
Such content, along with imaginative layouts and some fine writing, helped to earn Atlanta (circ. 24,000) a reputation as the best Chamber of Commerce magazine in the nation, as well as one of the best so-called city magazines under any sponsorship. The same content last month cost Lange his job. It also led to the departure-either through dismissal or sympathetic resignation-of Atlanta's managing editor, two staff writers and five contributors...