Word: circusing
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...means favorable-publicity have made a household word out of a unique U.S. advertising invention called Brand X. Brand X in TV commercials is the com peting product that leaves tattletale grey, fails to keep a frothy head, or comes apart at the seams when tugged by two circus strong men. The ad industry has already run into trouble with the Federal Trade Commission for doctoring Brand X to ensure foolproof inferiority. Last week the inevitable happened: unable to resist the lure of all those free plugs, several firms are on the market with their own, on-the-level Brand...
Falling Like Rain. Skelton, the Bel Air millionaire who recently gave away one of his three Rolls-Royces, was born so poor that he sang for pennies in the streets of Vincennes, Ind. when he was seven. His father, a circus clown, had died before Richard Skelton was born, and when Red was ten he ran away from home to join a show-business type known as Dr. R. E. Lewis-an itinerant medicine man who peddled a solution of water, sugar and Epsom salts called the Hot Springs System Tonic. Mississippi showboats, minstrel shows and vaudeville later gave...
...chip houses and some of the United Kingdom's most capacious pubs (Blackpool has 105, one of which can handle 1,000 guzzlers at a time). They also toss away the oversize coins of the realm in penny arcades, and take in Britain's only permanent circus. Even the public toilets have a first-rate box office, bringing in 7,000,000 pennies a year...
...lunatic vision, the Weimar Republic becomes a memorable cartoon-rather as if George Grosz had been a Disney animator. On a diet of zwieback, Lasik sits in a druggist's window advertising the shocking effects of not drinking cod liver oil; later he understudies for a circus monkey. Small wonder that when he wants to invoke God he swears "in the name of all that is being ridiculed...
...candidate, whether he has any strength or not, can in a professional way make a demonstration that sounds as if the whole room is full of people who are for him. It has become just a spectacle and a show that degrades the process of choosing a candidate. The circus atmosphere should be eliminated...