Word: citroens
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...obvious that the new Citroen has fallen from...
Thus Roland Barthes's essay on "The New Citroen" and the magic of its attraction, in Mythologies. A smooth, silent, seamless object, the modern automobile speaks the myth of a nature which is miraculous and benign. No longer does the automobile express mere speed, but speed with natural grace. Its surface and shape defy the sense of touch, make it seem already in motion, and imply a nature which is orderly and self-coherent. It is like a goddess who brings the order of heaven down to earth--and prostitutes herself to every petit-bourgeois who can afford the monthly...
...scossa Agnelli" (the Agnelli shock), Italian newspapers called the proposal. After a number of such scosse, the press came up with a nickname for mild-looking Umberto: "The mastiff with the angel face." At present Umberto is aiming many of his barks in the direction of France's Citroen, with which Fiat has been engaged in a joint venture since 1968. Irked because the French firm has resisted his efforts to integrate the two companies more closely, Agnelli threatens to dissolve the marriage "unless Citroen completely changes its attitude...
...songwriter and that the mysterious title belongs to a musical revue of 25 Brel songs translated into English. I pictured Brel as a young Chevalier transforming charm into success and moving with case from a Left Bank garrett (like Gene Kelly's in An American in Paris) to a Citroen and townhouse in the snappy 16th Arrondissment. I imagined him a patsy for Dubonnet commercials...
...majority of Citroen's stock will be put into a new holding company, of which 51% will be owned by Michelin and 49% by Fiat. Since Fiat's sales are much greater than Michelin's ($2.3 billion compared with $1.1 billion last year), many French observers expect that the Italian company will ultimately dominate Citroen, which lost money last year on sales of $1.4 billion. The deal will strengthen the position of Gianni