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...industrial greenhouse gases and let companies that do better than required sell pollution credits to those that fail to meet targets. One credit worth of extra pollution from a dirty company is offset by one credit worth of extra cleanliness from a more environmentally conscious company, and the clean company is paid for its effort too. This is just the kind of strategy that was implemented in 1990 to curb sulfur dioxide--the leading cause of acid rain--and has resulted in a 35% reduction of the pollutant since...

Author: /time Magazine | Title: What Now For Our Feverish Planet? | 3/29/2007 | See Source »

...bleak. The U.S.-based Natural Resources Defense Council is trying to help the Chinese clean up, working with their businesses to audit energy consumption and developing a fund to bankroll the installation of more efficient equipment in factories. Barbara Finamore of the China Clean Energy Program estimates that this could eliminate the need for 3,000 new power plants over the next few decades. China also imposes higher taxes on large cars than on small ones; subsidizes wind, solar and other renewables; and has passed a law that aims to make 15% of the country's power come from renewables...

Author: /time Magazine | Title: What Now For Our Feverish Planet? | 3/29/2007 | See Source »

...this magnitude, people will yield to the impulse to lay blame. Voters blame politicians. Politicians blame industry. Industry blames an overweening government. Prius owners blame Hummer drivers. But never mind who caused the problem, its very enormity means that all of the finger pointers will have a role in cleaning it up. It took generations to foul the planet as badly as we have, and it will surely take generations to reverse things. The difference is, we had the leisure of beginning our long industrial climb whenever we wanted to. We don't have the leisure of waiting to clean...

Author: /time Magazine | Title: What Now For Our Feverish Planet? | 3/29/2007 | See Source »

FamilyMart, the 7-Eleven of Japan (which is confusing, since 7-Eleven Inc. is now owned by a Japanese company), has opened 12 stores in California under the excessively excited name Famima!! Its vision of America is pretty complimentary: we're an upscale!!, modern!!, clean!!, cheery!! bunch. Although it has plenty of Asian items, the chain pushes its prepackaged but fresh-pressed panini as well as microwavable pastas. And damn if it didn't improve on the Twinkie: its packaged dessert with a chocolate-covered banana topped with whipped cream and rolled in a vanilla cake is perfect convenience-store...

Author: /time Magazine | Title: A New Fast-Food Invasion | 3/29/2007 | See Source »

Without that combination, we can't solve our pressing problems. Only at the level of government, which exists to speak for all of us, can we formulate a foreign policy, clean up the environment or make health care, education and a good pension available to all. But achieving these goals also depends on individual actions: if you study hard, say, then you're more likely to acquire the skills to support your family and help make the economy grow...

Author: /time Magazine | Title: A Can-Do Nation | 3/29/2007 | See Source »

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