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...R2B2 started as a sexy way to get garbage off the streets," explains Schedler, 40, the plant's chief of operations. The trick was to pay people cash to bring in bottles, cans, newspapers and other trash. Soon, not only were the streets cleaner, but hundreds of the Bronx's disadvantaged residents had a steady source of income. Today R2B2 has 30 employees and buys about 35 tons of nearly 30 different recyclable materials daily. The plant bales, melts, grinds or otherwise processes the discarded items and then sells them to companies for turning into new products...

Author: /time Magazine | Title: Environment: Earth Day Enterprising Ecologists | 4/23/1990 | See Source »

...Band Aid: it will appeal to the abbreviated American attention span $ with a huge 24-hour dose of stunts, palaver and celebrity hoo-ha. But the environmental movement will be able to survive its commercial mugging, dust itself off and plod forward toward its goal of a cleaner planet. For Earth Day is merely marginal, a loud fashion statement for a quiet revolution in American life. From East Los Angeles to Taylor, N.Y., the morning after Earth Day will find millions of ordinary environmentalists returning to their self- appointed tasks in one of the boldest and most tenacious political movements...

Author: /time Magazine | Title: Environment: Earth Day Greening From the Roots Up | 4/23/1990 | See Source »

...vowed to fight on, but a final Senate-House compromise version is expected to reach the White House for signature by early next month. George Bush implied approval when he declared after the first vote last week, "The Senate bill is a major step forward. We can have cleaner air and a growing economy...

Author: /time Magazine | Title: Scrubbing The Skies | 4/16/1990 | See Source »

Most people -- 73% according to a recent Harris poll -- are in favor of cleaner air, of course, but there are sharp and sincere differences about how much cleaner it needs to be, what the cleanup effort will cost and who should pay. Those differences pit liberals against conservatives, business groups against consumers, and urban office workers against blue-collar labor from older industries like mining and auto manufacturing. Politically, the strongest divisions pit entire regions against one another. The new legislation takes three major approaches...

Author: /time Magazine | Title: Scrubbing The Skies | 4/16/1990 | See Source »

There is one of Roscoe Turner's sleek racers in the shop. Turner was a hero to Depression-ridden boys. He flew in pink jodhpurs, gleaming calvary boots, brass-button tunic, and sported a needle-pointed waxed mustache. He carried a bottle of Carbona cleaner with him to hold grease spots on his rakish costume to a minimum. You got to see him at Sioux City, Iowa, on a scorched tarmac in the drought years, and the thrill lasted the whole dismal summer. Turner brought along his pet lion cub Gilmore, which draped its paws over the side...

Author: /time Magazine | Title: Silver Hill, Maryland: A Flight Down Memory Lane | 3/5/1990 | See Source »

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