Word: cleaners
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...Corporation believes that business corporations as now organized can give "due weight" to the public interest. This view neglects the duties directors now have to stockholders. The interest of the stockholders is in profit. It GM makes cheaper, cleaner cars, profits will go down. Only outside pressure can make this happen...
...polluting smokestack almost four miles from a sensor. Officials at Shell's giant refinery in Rotterdam recently received a call asking them why the plant's No. 4 boiler was burning oil with an unusually high sulfur content. As it turned out, Shell had run out of cleaner fuel-and wrongly figured that its burn would pass unnoticed in Rotterdam's smoggy...
Business Response. Businesses used Earth Day to pledge their concern and plans for reform. Continental Oil Co. introduced four new "cleaner-air" gasolines for its Rocky Mountain marketing area. The Scott Paper Co. came forth with a $36 million project to control pollution at one of its plants. Sun Oil Co. announced a program to develop throw-away containers that can be easily destroyed. Beer companies and bottlers took full-page ads beseeching their customers not to scatter empty cans across the countryside...
...complained that the new model was slow and stiff. In fact, the quiet model was at least as fast and workable. Without the old hum, however, typists had the impression that they were working less briskly. Hoover Co. had the same experience. Their engineers perfected an almost whooshless vacuum cleaner that promised to be a smashing success. But housewives, who associate noise with power, assumed that the new machine would not effectively suck up dirt, and it found a market only in hospitals and nursing homes...
Clean rivers, like their pollution, are a bourgeois preoccupation. As though atoning for the poor job their class had done in running the nation, these young middle-class whites demand that the government clean up the Charles River. The government obliges, at heavy expense, and the Charles is cleaner. Because of this, every Sunday afternoon Harvard students may frolic along its grassy banks without fear of death, enjoying the view and throwing Frisbees...