Word: clever
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...Clever advertising efforts on the part of drug companies magnify my sense of the absurd. The press package sent to us by Levitra—the new Viagra-like pill that lasts for hours—contains folded pens that become erect at the press of a button, and a stopwatch. Awesome...
They line the dusty roads outside the tiny villages of China's Henan province, several hours' drive from Beijing?mounds of dirt funneled into crudely shaped cones, like a phalanx of earthen bamboo hats. To the uninitiated, they look like a clever new way of turning over fields?an agricultural innovation, perhaps, meant to increase crop yields. But the locals know the truth. Buried under the pyramids, which now number in the thousands, are their mothers and fathers, brothers, sisters and cousins, all victims of AIDS. Like silent sentries, the dirt graves are a testament to China's worst-kept...
...produces so much corn so cheaply that Americans have become quite clever at inventing uses for it, from fuel to power cars and trucks to the polymers in plastics. But most of all, we eat it. Our cats and dogs eat it. Even the cattle, chicken, hogs and fish that we eat eat it. In the form of high-fructose corn syrup, it is cheaper than sugar and as ubiquitous as advertising. Harvesting about 286 million tons of corn a year is no accident. It's U.S. industrial policy...
...their A-level exams and are now studying for tests that will determine which university they attend. Oxford or Cambridge would be lovely, the school's headmaster (Clive Merrison) believes. To help get his sixth-formers into one of the posh places, he hires Irwin (Stephen Campbell Moore), a clever young man just down from university, to help the boys impress their imminent inquisitors. Say the unexpected, he tells them; nurture the odd fact, such as that at the time of the Reformation "14 foreskins of Christ" had been preserved. Don't just be right; that's boring. Make...
...brilliant water-and-sewage plan for Rome in the midst of the fire. The Bush Iraq policy lay shattered in tiny pieces; the President seemed crestfallen in his public appearances. Indeed, Kerry's message discipline--broken by occasional, measured responses to reporters' questions about the war--almost seemed a clever way to avoid the issue. His audiences waited in vain for a passionate response to the Iraq debacle...