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Gingerich managed to include a clever trick in each of his lectures--whether it was allowing each of the more than 200 students in the class to handle a chunk of plutonium or showing a film of an eclipse set to the tune of "Here Comes...

Author: By Jonathan M. Moses, | Title: Credit for Fun | 9/12/1985 | See Source »

Gingerich managed to include a clever trick in each of his lectures--whether it was allowing each of the more than 200 students in the class to handle a chunk of plutonium or showing a film of an eclipse set to the tune of "Here Comes...

Author: By Jonathan M. Moses, | Title: Credit for Fun | 9/9/1985 | See Source »

...global village a reality. The polarization of nations along East-West lines has intensified the ratings war. Totalitarian states, by virtue of their complete control over the media, are relentless producers of propaganda. Democracies are sometimes gullible consumers. Complex issues can be twisted and made dangerously simple by clever opinion shapers, and if the masses can be moved, their elected leaders must follow. Nuclear weapons have raised the stakes. As real war becomes increasingly costly and nuclear war barely thinkable, East and West must duel with words. "Ideas are weapons," declared V.I. Lenin more than half a century...

Author: /time Magazine | Title: The Great War of Words | 9/9/1985 | See Source »

Wick has made clever use of satellite television. The USIA's new Worldnet linkup can put U.S. officials on the nightly news all over the globe. When the Soviets pulled out of the 1984 Olympics, nearly 60 million viewers in Africa and Europe watched Olympics Czar Peter Ueberroth and Los Angeles Mayor Tom Bradley rebut Soviet complaints about inadequate security and alleged racism. Last April Worldnet began beaming a global two-hour morning news-and- entertainment show, complete with a perky anchor, called America Today. The USIA is now considering equipping Afghan "freedom fighters" with minicams to film action footage...

Author: /time Magazine | Title: The Great War of Words | 9/9/1985 | See Source »

That, of course, may be mere sentimentalism. Whatever works. Loneliness is the Great Satan. Jane Austen, who knew everything about courtship, would have understood the personals columns perfectly. Her novel Emma, in fact, begins, "Emma Woodhouse, handsome, happy, clever, and rich, with a comfortable home and happy disposition." The line might go right into the New York Review of Books...

Author: /time Magazine | Title: Essay: Advertisements for Oneself | 9/2/1985 | See Source »

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