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...just writing tickets - it's publicizing that tickets are being written," says McCartt, who notes the success of the national seat belt enforcement campaign "Click It or Ticket" as an example. "A little bit of enforcement goes a long way if it's publicized...
...Still, they're not adverse to a bit of pampering. When they're paying big bucks, they expect topnotch, personalized service with every click. That's why British retailers Harrods and Fortnum & Mason have almost adopted a concierge service online, Bracewell-Lewis says. Salter expects savvy luxury brands will eventually adopt Web 2.0 technologies, including social networking. For example, fans of a specific brand could connect online with other like-minded, well-heeled folks to chat about their favorite products. Says Salter: "It could become like an exclusive club." Or an online community with a difference: it's gated...
...been attracting 3,000 new visitors a day. It was designed specifically for Apple's device: the videos are re-sized to fit its horizontal screen when the device is turned sideways. An icon can be downloaded to an iPhone's home screen, says spokesperson Kate Sylvan, enabling one-click access to porn clips on the phone. In order not to offend Apple's sensibilities, Sylvan says, Pink Visual plans to avoid linking its new marketing campaign to Apple's own ads for the iPhone. Sylvan says many porn consumers access adult materials on their iPhones while traveling, because they...
...rest of fightthesmears.com is designed to be a guided tour of other sensational rumors circulating on the Web about Obama and his family. Click on the claim that Obama attended a "radical madrasah," for instance, and it takes you to a CNN feature on the very ordinary-looking elementary school he actually went to as a child in Indonesia. The rumor that Obama was sworn in to the U.S. Senate with the Koran yields a photo of him with his hand on a family Bible. Also featured are videos of Obama saying the Pledge of Allegiance, to combat claims that...