Word: climes
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Dates: during 2010-2019
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...average American." This shouldn't really come as a shock to the industry; it's not like it happened overnight. There is no racial majority in the nation's 10 biggest cities, married couples account for less than half of households, and customers of every age and clime are increasingly unpredictable. This was a hard lesson for the restaurant business, which assumed customers would fit into certain broad categories: harried homemakers, say, or squeamish Midwesterners who would recoil at the sight of a whole fish. (To this day, the nation's hamburger chains believe that a trace of pink will...