Word: clobberings
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...Nelson stories, and some unfamiliar ones. Example: as a midshipman at 14, Nelson found himself on an expedition to the Arctic. He tried to kill a polar bear to get its skin for his father. He missed the beast with his first shot and wanted to clobber it with a clubbed musket...
Just before the bout began, the fighters touched gloves. But after their ritual handshake in Chicago's Stadium, not another friendly gesture marred the festivities. Aging (30) Middleweight Champion Carmen Basilio and aged (37) ex-Champion Sugar Ray Robinson were so eager to clobber each other that they both kept swinging after the first round ended. By the time the referee got between them, everybody in the stadium seemed anxious to pitch...
Indignity of Labor? Adler and Kelso expect economists to "clobber the book," and the possible objections are indeed strong. The scheme to diffuse capital might require more governmental control than the present pump-priming devices that K. & A. condemn. If the prescribed spreading of capital were more or less limited, would it give workers (except in theory) relatively more than they have today under high wage scales? Or, if the redistribution of capital were sizable enough to make a real difference, would there be enough capital concentration for new enterprise? Furthermore, the K. & A. vision of a coupon-clipping mass...
...fame. In four years at the White House, the onetime Stassen-for-President strategist has tried to influence patronage, has riled Smith and Senator .Clifford Case by interfering with their federal appointments. His announcement virtually guaranteed that New Jersey's fractured Republican Party will pull itself together to clobber...
...reason why some admen still resist "smart" advertising is that it takes greater imagination and patience to captivate a customer than to clobber him. Even David Ogilvy, who dreamed up the Hathaway Shirt and Schweppes campaigns, was unable to work out a successful offbeat formula for Rinso. At times the determinedly soft-sell ads turn out merely limp. Nevertheless, some of the loudest drumbeaters in U.S. advertising have learned lessons from the velvet-voiced sophisticates. The work of top artists and crack color photographers is being used to a far greater extent than ten years ago-if only to dramatize...