Word: closet
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...failed to devise an advertising strategy. The so-called Future Group, the campaign's talented ad team, struggled through August without direction. Hundreds of scripts languished unmade, including several excoriating Bush. Meanwhile, internecine warfare broke out among the team's big egos. One adman even sought to purge Dukakis' closet of tacky ties and ill-fitting suits rather than focus on creating a national ad campaign...
...exaggerated. In certain ill-defined and perhaps unknown quantities, radiation in the air, soil and water can, of course, be deadly. Some of its forms may persist for many centuries. As federal officials and fiercely independent private contractors finally step out of the nuclear closet and seek vast sums to clean up the mess they have created, repair aging facilities or build new ones, they face an unfamiliar challenge. Only candor and a new determination to give public safety priority over arms production can win the support they need...
...controversy that erupted last week after TIME reported that the First Lady had failed to disclose the borrowing of lavish designer outfits, a practice she had promised to stop six years ago. By week's end the question of whether borrowed outfits were hanging in the First Lady's closet had been eclipsed by the White House's gyrating attempts to explain away the affair...
After moving into the White House, Mrs. Reagan converted Amy Carter's bedroom into a spacious walk-in closet to house her extensive wardrobe, according to one former White House official. This source says the room, roughly 10 ft. by 15 ft., has held hundreds of dresses in built-in cabinets along all four walls. Each dress is labeled with the occasions on which it was worn, apparently so Mrs. Reagan can avoid displaying it again in front of the same audience...
Reebok, with particularily canny marketing genius has pinpointed precisely this exacting clientele. In many ways, Reebok is the ultimate conformist shoe. But Reebok is exploiting the notion that we can distinguish ourselves as individuals according to what is in our closet, on our shelves or in our refrigerator or garage. Buy these shoes, the ads tell us, if you really know what you want...