Word: cmc
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Dates: during 1960-1969
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...from better sales. Trucking companies are pressing manufacturers for ever larger, more efficient, maintenance-free trucks and are willing to pay a higher initial cost to keep upkeep down. Last year, some 100,000 of the over-13-ton class were sold, mostly by Harvester, White Truck, Mack and CMC. The demand is such that their number is expected to triple...
More to Divide. The No. 1 producer of heavy-duty trucks, International Harvester, is likely to retain its third place in total volume (1967 sales: 167,000 units), ahead of Dodge (141,000), Kaiser Jeep (116,000), CMC (114,000), White Truck (24,000), Mack (16,000) and FWD (1,200). These nine manufacturers accounted for almost all of the 1,500,000 trucks sold in the U.S. last year, dividing a $3.6 billion market among themselves...
...because it used 19th century management methods to turn out 20th century products. The company's créme de la créme engineers seized eagerly on technological advances (such as faster-access magnetic memory drums and germanium diodes to replace standard tubes). Machines Bull's CMC? system of magnetically coded bank checks was declared superior to a competing U.S. code and got the approval of European banks. The company's sales increased from $7,000,000 in 1952 to $69 million in 1962, and Machines Bull exported to 40 countries...