Word: cnet
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Dates: during 1990-1999
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After watching a series of outrageous "Can you top this?" ads make an ever diminishing impact, a few dot.coms are apparently coming to the same conclusion. Outpost is going ahead with a less jarring ad. Technology supersite Cnet, which made a splash with an ad featuring a man's visit to the proctologist, is altering the course of its $100 million attack, opting for a clear message over shock value...
Broadcom 11 2,271,800 Excite 10 798,276 Earthlink 12 691,459 @Home 11 542,998 CNET 6 508,928 Amazon 9 446,998 Spyglass...
...CNET Central...
...checked with friends at HotWired, CNET, CNN Interactive and other Websites, and everyone was optimistic. ("Cha-ching!" was how a pal at HotWired put it.) The more traffic to your site, you see, the more you can charge advertisers, theoretically. That may sound venal, but it's been lean out here. A lot of Websites have died for lack of revenue. Thanks to IE 4, traffic is way up, in some cases more than 25%. Within two weeks, visits at TIME Daily doubled, to 500,000 page views a week. We still have to convince advertisers that people...
...greatest threat to free speech these days is coming from the most unlikely quarter: journalists. It's happening--where else?--on the Net. A self-appointed council of "industry representatives," including people from the Wall Street Journal, the Newspaper Association of America, CNET, Wired and--no surprise!--Microsoft, is debating whether the online world might be a safer, happier place if a subcommittee of the council decides what's news and what's not. Anything deemed "not news" would be forced to submit to a rating system or risk being blocked by software browsers. And being blocked...