Word: co
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Dates: during 1950-1959
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...Friday two short talks by John M. Swomley Jr., National Secretary of the Fellowship of Reconciliation, and Daniel S. Cheever '39, lecturer on Government, followed by a discussion, will be co-sponsored by the CSD and the Committee for a Sane Nuclear Policy...
...lighting industry the newest fad is the old gas lamp. The fad got going last year when Whitt Stephens, Arkansas Louisiana Gas Co. president and board chairman, offered to install gas lamps free for the entire city of Little Rock, Ark. as a stunt to publicize gas. The city could not legally accept, but Stephens had six gaslights put up near city hall. So many householders liked their soft glow that Stephens decided to mass-produce the lamps through the company's subsidiary, Arkla Air Conditioning Corp...
...Random House; $3.95) bears the pseudonym Middleton Kiefer on the front, on the back helpfully lifts the disguise: the author is a committee, Harry Middleton and Warren Kiefer, onetime P.R. men for the drug firm Chas. Pfizer & Co. Writing at double strength, they achieve one of the most moving scenes of nobility in defeat since The Song of Roland. Pressagent Joe Logan has corrupted a war hero and seduced his fiancee while boosting a dangerous new tranquilizer; he is about to ditch his boss as a Senate committee begins to ask unpleasant questions. But the sight of his employer cruelly...
...DETROITERS (Houghton Mifflin; $3.95), by Harold Livingston, formerly of Detroit's D. P. Brother & Co., tells of the intrepid admen whose clients are the shaggy, beady-eyed aurochs of the auto industry. It offers a notable addition to the stream-of-consciousness technique ("If I left now, with no notice, they'd be in a terrible mess' ... Just thinking about it, he could hear Jack Reynolds' ulcer dripping on the floor"), winds up with the same old fadeout: hero and buddy in a rose-covered ad agency of their...
...INSIDER (Holt; $3.95), by James Kelly, a vice president of Ellington & Co., stands out amid other ad fiction like a short man in a roomful of midgets. The story of an evilly empty man's decline, fall and ironic resurrection is told thoughtfully, and is worth reading. The author's language is sometimes pretentious, but it is several grades better than that of the other ad fictioneers, who evidently do not have enough word power left over after churning out all those...