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Word: coachella (lookup in dictionary) (lookup stats)
Dates: during 1980-1989
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Usage:

That cooperation was recently demonstrated near Palm Springs, Calif. Real estate projects with a potential value of $19 billion were being blocked by environmentalists trying to protect the Coachella Valley fringe-toed lizard, an endangered species that inhabits the area. After a series of studies concluded that the reptile could survive if a 13,000-acre preserve were established nearby, the U.S. Fish and Wildlife Service asked TNC to help raise the $25 million needed to purchase the tract. Within four years, the organization had rounded up the entire amount. The environmentalists were satisfied, and the developers proceeded with their...

Author: /time Magazine | Title: Environment: Conservation's Best-Kept Secret | 2/9/1987 | See Source »

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