Word: coast-to-coast
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Every week since January 1936 Colgate-Palmolive-Peet Co. has been advertising Palmolive shaving creams with a Wednesday night coast-to-coast radio melodrama called "Gang-busters." Produced by smart young Benton & Bowles advertising agency, which claims 20,000,000 listeners for the program, "Gangbusters" dramatizes actual criminal careers. The killing of Dillinger Gangster Homer Van Meter was the subject of one hair-raising episode, but "Gangbusters" has not confined itself to dead lawbreakers. The dramatization of the capture of Massachusetts' murdering Millen Brothers was broadcast prior to their electrocution and many a live but lesser robber...
While hotspots from coast-to-coast observed moments of silence in her memory, while Broadway pitchmen hawked little copper medals stamped with her image and a Hollywood boy was gnawed by a 15½-in. rat which crept up his pants during a memorial revival of one of her pictures, the late Jean Harlow went to her last rest last week in a manner which has come to be regarded by the film colony as quiet, conventional good taste. With a reliable force of Metro-Goldwyn-Mayer company detectives on guard to see that there was no repetition...
Featuring two orchestras and a floor show under the direction of "Stuff" Smith from the Onyx Club in New York, the Lowell affair has the added attraction of Rudolf Friml's orchestra broadcasting over a coast-to-coast hook-up. Yours and your partner's feet will shuffle over the national air waves via N.B.C. from 12:30 to 1 o'clock if you attend...
Radio Station WOR sponsored the event, which was broadcast over a coast-to-coast network. Entries were put up by the various college newspapers...
...fifteen minutes, from 11:15 until 11:30 last night, the Hasty Pudding Club broadcast song hits and skits from the dining room of the clubhouse over a nation-wide hook-up. And it was more than just a coast-to-coast affair, for the family of Benjamin F. Dillingham '39 was enjoying the reception in Honolulu...