Word: coax
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...will be spent on newspaper advertising. There will also be radio programs, six trailers, a contest in which 5,404 people will win a total of $250,000 by answering questions about 30 films and writing a 50-word essay. Sample question: "What did Snow White's stepmother coax her to eat in order to cast a spell over her?-a mince pie, an apple, a strawberry tart, or a roast duck?" Sample essay: "Snow White made me feel like a child again. . . ." Print order for the 32-page contest booklet was 50,000,000, roughly one for every...
...categories for its music and good taste in advertising. Her aim is to make newsboys whistle strains from Aïda. She storms at what she considers the state of radio broadcasting, loathes crime stories, poorly performed music, women baritones, precocious child artists, true story programs, advertisers who coax children to eat their products, amateur hours...
...raised the basic British income tax rate to 27½%-but this was more astonishing to less heavily taxed foreigners than to Britons, for they have been paying 25% anyhow. Excited about 27½%, the New York Post put through a transatlantic telephone call, asked Fleet Street reporters to coax in a few Lodoners at random off the street to be questioned by New York. A van driver (truck driver), George Merrick, said: I think it is a very fair tax for the working...
First Lady (Warner) was previewed in Washington, D. C. by an audience containing as many wives and girl-friends of political bigwigs as Warner's astute publicity department could coax into the theatre. Mrs. Franklin D. Roosevelt was invited but did not attend. Had she been there, however, she would probably not have been offended by this candid camera record of female Washington. First Lady is an almost exact celluloid reproduction of the play by Katharine Dayton and George S. Kaufman on which it is based. Its quips are badinage rather than satire, and direct their...
...last. Aside from the fact that the road is unpaved, that great boulders are apt to crash down from above on the slightest provocation, and that droves of burros usually pick the narrowest part of the road they can find steadfastly to ignore any blasts the wayworn traveller may coax from his fatigued horn, huge, dense clouds settle themselves on the road the better to view the scenery of the valley below. Yes, the Vagabond decided, it is better to close one's eyes; one can't see anything anyway, and the little one can see is far better left...