Word: coca-cola
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...good for companies like Wal-Mart and allows shoppers to buy lawn furniture and kids' clothing cheaper, economists are concerned that Asia is sucking at America's economic resilience. With Asian markets shrinking, farmers in Montana can't export as much wheat, so prices have crashed. Companies like Coca-Cola, which makes almost 80% of its profits in foreign markets, are seeing earnings hurt...
...dropped to 1.5%. The S&P's price-earnings ratio, or P/E (based on expected earnings), is 21--down from 23 in July but still much higher than the previous peak of 19 in 1991, according to earnings tracker First Call. Meanwhile, market leaders still sport bubble-like P/Es: Coca-Cola, where unit sales are growing about 8% a year, has a P/E of 51. Microsoft's is 63; Cisco Systems', 78. High-flying Internet stocks have no P/E because they have no "E." Yahoo, the Net-search directory, trades at 73 times revenue. The comparable multiple for Coke...
...former, according to a spokesman, would be an "unfair and misguided imposition on Mr. Gates's time." On the latter, Microsoft stuck to its well-worn Coke analogy; the source code, it said, was the "software equivalent to the formula for Coca-Cola." Not only that, handing it over would "reveal plans for future operating systems." That's why they want the government experts examining it to agree not to work for Redmond's rivals in the next few years. No, says the government, that would bankrupt them...
Clinton's visit allowed 1.2 billion Chinese to see the No. 1 person of the country that makes Coca-Cola, Nike sportswear and Boeing aircraft, all of which are quite familiar to Chinese eyes. Clinton's open exchange of views with Chinese President Jiang Zemin, Peking University students and callers in Shanghai is unparalleled. The Chinese have now seen a democratically elected leader talk with the people in an open way. And they may think twice about why their own party leaders are seldom seen in public, let alone speaking in an impromptu fashion with them. XIAO-MING YU Charlottesville...
...superficial: people speak English here as their second language, as a way to travel the world and to serve their own tourists. The seeping of American foods and names into the culture, then, makes sense, but it should be more uninvited, less sought-after. This explanation justifies the ubiquitous Coca-Cola, but what about other, original products with names like "Spring" and "Jump" that are at best distant and perhaps estranged family members of the American beverage universe...