Word: coca-cola
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...World Trade Center, businessmen from 150 U.S. companies and 10 U.S. states were gathered last week for a landmark trade show. Corporations large and small displayed everything from shampoo and ball bearings to portable toilets and pinball machines. All manner of blue- chip names were in attendance: Johnson & Johnson, Coca-Cola, Timken and Kellogg. "The potential is there," says Jan Pieterse, an executive at Upjohn, the Michigan-based pharmaceutical firm. "With South Africa able to $ play an important role, this is no longer the lost continent...
...past year Lotus, Microsoft, Tambrands and 24 other U.S. firms have opened offices, established subsidiaries or placed representatives in South Africa. "We get calls every day from companies that are thinking about going back in," reports William Moses, an analyst at the Investor Responsibility Research Center in Washington. Coca-Cola is said to be close to announcing a deal to set up manufacturing operations in the country...
Pinnock, winner of a $20,000 Coca-Cola scholarship, was offered free rides to Stetson and Florida A&M, in her home state of Florida...
...tastes horrible. I was really thirsty, but I still was not able to finish an entire can of the stuff. I went to the Crimson newsrooms and actually drank a can of Coca-Cola to get the taste out of my mouth...
Being the ultimate agent, however, isn't enough for Ovitz; he's thinking bigger, ignoring nearly all the comfortable old show business boundaries. Lately he has extended his radius of operations, scaring the bejesus out of Madison Avenue by devising two dozen smart, sexy TV spots for Coca-Cola, and he may be looking to poach other business from the ad agencies. And still he wants more. He has turned himself into the movie industry's highest-profile investment broker in the past few years, arranging the multibillion-dollar acquisitions of Columbia Pictures by Sony and MCA/Universal by Matsushita...