Word: coca-cola
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Like many small high-technology companies, B & W has parlayed astute innovation and aggressive marketing into rapid growth. In 1945 the firm started out manufacturing the valves used to mix soda water and syrup in Coca-Cola machines at soda fountains. Since then it has made machine tools for General Electric, R.C.A. and Texas Instruments. Between 1975 and 1979 business expanded by 25% annually...
...only can the robot work three shifts a day, but it takes no coffee breaks, does not call in sick on Mondays, does not become bored, does not take vacations or qualify for pensions-and does not leave Coca-Cola cans rattling around inside the products it has helped assemble. Its "up time" on the job averages around 95% (the figure for the average blue-collar worker is about 75%). In addition to its Horatio Alger work habits, it is immune to government and union regulations on heat, fumes, noise, radiation and other safety hazards. The robot has no affections...
...Coca-Cola may have Mello Yello, but South House has the Orange Crush. The SoHo hordes controlled the line of scrimmage throughout the second game of yesterday's House football doubleheader, limiting Dunster-Mather to four first downs while rushing for more than five yards per carry on offense en route to a 12-0 victory over the Dunsters yesterday afternoon at Soldiers Field...
...Bryant returned to his alma mater, which had floundered through four dismal seasons. Before the Auburn game that year, he told the Touchdown Club in Birmingham: "Gentlemen, I wouldn't bet anything but Coca-Cola on tomorrow's game. Next year you can bet a fifth of whisky. And the year after that you can mortgage the damn house." Bryant was right. A bettor would have lost a Coke that first year (Auburn won, 14-8), but the mortgages were safe: Alabama took the next four games in the series without allowing a point...
...architect, Goizueta started out as a chemist in Coca-Cola's Havana bottling plant; Fidel Castro's 1959 takeover drove him to a job with Coke in the Bahamas. In 1964 he went to the U.S. and began making his way up the company's managerial ranks. Among the tasks he will face in his new job are strengthening the somewhat strained relations Coke has with some of its 550 domestic bottlers and boosting the company's domestic earnings, which now account for only a third of overall profits. "I don't expect anything dramatic...