Word: coca-cola
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Buying bottled water has become a problem. I will not buy Dasani or Poland Spring because both Coca-Cola and Nestle, their respective producers, employ inhumane business practices abroad. Coke has robbed farms and communities in India of precious groundwater and allegedly condoned the assassination of union leaders in Colombia. Nestle has capitalized on the fears of HIV/AIDS-infected mothers in Africa, urging them to buy formula for their children, which often results in these children’s deaths because of missed nutrition from the lack of breastfeeding. The only way that I can tangibly influence the market against...
...Coca-Cola ceded to protesters’ demands and spent more on workers’ factory conditions and environmental disposals, the prices of its product would necessarily go up. If their customers are not willing to pay these increased prices and stop buying the products, Coca-Cola will produce less, causing its workers to lose their jobs. Thus, the boycott will have harmed the very people it aimed to help...
...situations like these, it is obviously difficult to communicate with Coca-Cola to tell them, “Don’t worry, I’ll pay 10 more cents for this can of Coke if you don’t pollute the Ganges River.” But, in some forms of protests, this dialogue is possible, such as the recent campaign on Harvard’s campus against Coca-Cola...
...Kick Coke Off Campus movement attempts to end university contracts with Coca-Cola in protest of its alleged human rights and environmental violations. College students do not constitute a particularly large portion of the corporation’s profits, but the collective movement of students around the world is both symbolic and potentially influential...
...that elicited the strongest activity in the reward regions included Coca-Cola 's video game spot, in which the leather-jacketed hero "gives a little love" and spreads goodwill rather than violence. And, in a sign of the emergence of user-generated content, Frito-Lay 's Doritos ad, which was both created by a consumer and voted on by consumers in an online contest, also ranked high as a trigger for the brain 's reward circuit. The ads that elicited little response in the ventral striatum, according to the UCLA study, included Robert Goulet 's turn as an office gremlin...