Word: coca-cola
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...weeks ago, B'nai B'rith's Manhattan-based Anti-Defamation League charged that the Coca-Cola Co., in denying a franchise to a Tel Aviv bottler, was kowtowing to the Arab nations' boycott against foreign firms that do business with Israel. After all, noted the league, Coke has plants in 18 Arab states that might be closed down if the Tel Aviv franchise were granted...
...went from stop to stop. In Budapest, discussions with Hungarian foreign ministry officials and a visit to Cardinal Mindszenty; in Sofia, trade talks with Bulgarian economists and a chug-a-lug of the first cold Coca-Cola from a new bottling plant. Then back to Warsaw to prepare his report. Gronouski's summation: "There hasn't yet been a great deal of change [in Communist economic systems], but there is a great deal of thinking. With one exception-Rumania-the countries I visited are experimenting with new economic reforms. That gives more room for individual initiative and opens...
...master." He has "icy blue eyes," "iron hands," and he has survived "countless brushes with death." Actually, in his only major accident so far, in 1958, he got off with a badly broken nose. The real Eugenio Monti is a short, slight, 38-year-old Italian who prefers Coca-Cola to Chianti, goes to bed at 9, earns his living as a ski-lift operator, and hasn't any idea how he happens to be the world's best bobsledder. "I cannot explain it," he says. "I can only...
...lion-maned Kabuki dancers. There is an exclusive downstairs party suite with 120 of Tokyo's most luscious hostesses, as well as a 16-page leatherbound wine list in which choices range from $5.80 for a thimble of Hennessy brandy to $1.50 for "aerated water," otherwise known as Coca-Cola. During the Christmas season, the Mikado offers its customers an all-purpose bonenkai kit containing champagne, smoked oysters, a noisemaker and a tinseled...
Coke College. Wisconsin-born Sandy Atwood, 53, has similarly put new life into Emory, once known as the "Coca-Cola college" because of its endowment by soft-drink tycoons. Since his arrival in Atlanta from Cornell (TIME, July 19, 1963), he has recruited a more dynamic faculty, launched a $25 million fund drive, raised admission standards and tuition. "If you're giving good education, there's no reason you shouldn't charge for it," he says...