Word: coca-cola
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...flurry when it was discovered that a baby favoring the Lindbergh child had arrived on a nearby farm. A Lockheed low-wing monoplane alighted at Newark Airport and its two passengers electrified spectators with a package containing "something alive." The plane, it developed, belonged to Asa Candler ("Coca-Cola") of Atlanta, Ga. "Something alive" was a pair of small monkeys which Mr. Candler was sending to friends in New Hampshire...
...Still, it seems inevitable that Asia's best companies will follow in the footsteps of Citibank and Coca-Cola, firms famous for tapping their worldwide operations for the best managerial talent. Economic reforms in places like South Korea and Taiwan in recent years have pushed Asian bosses to accept more outside influence by giving shareholders more rights and dismantling restrictions on foreign investment. Change will not come overnight. At the annual shareholders meeting of oil company SK Corp. in Seoul on March 11, some shareholders, led by Sovereign Asset Management, failed to oust chairman Chey Tae Won from the board...
...happy man by now. Mathlouti is a French Muslim lawyer who vigorously opposes U.S. foreign policy in the Middle East and believes the world should protest it by boycotting American products. In the fall of 2002, he began marketing Mecca-Cola, a distinctly non-American imitation of Coca-Cola, in France, Britain and elsewhere in Europe...
...natural question: What kind of risks, really, do U.S. brands face abroad? People outside the U.S., and especially in Europe, are increasingly telling pollsters that they no longer like or feel good about familiar U.S. brands, including Coca-Cola, McDonald's, Marlboro and Heinz. A poll of 8,000 consumers in eight nations taken last December by GMI Inc., based in Seattle, shows that 61% of French consumers and 58% of Germans feel negatively toward U.S. firms. Another poll by the Edelman public relations firm, based in New York City, found that the image of brands including Merck, Procter & Gamble...
Though he has now run the show solo for 12 years, it probably looks exactly like it did during the Carter Administration. Under the harsh glow of fluorescent lights, throw-backs like an old-school beer price guide and a retro Coca-Cola refrigerator scatter the floor. Newspaper clippings yellowed with age and old photos line the wall behind the counter...