Word: cocas
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...eminent general in the cola wars, Coca-Cola CEO Roberto C. Goizueta was the ultimate brand loyalist. His devotion to Coke made him wealthy and enriched his shareholders, as well as the city of Atlanta. But his loyalty to a somewhat obscure brand, True cigarettes, made him more susceptible to the lung cancer that killed him last week at age 65, ending Goizueta's remarkable stewardship of the world's biggest brand. Goizueta's illness was diagnosed in September, and the company expressed optimism about his return as he continued to work from his hospital room. But following chemotherapy...
...began his career in 1954 as a chemist at the company in Havana. That life changed abruptly after he fled Fidel Castro's Cuba in 1961, an event he called the most significant in his life. He and his wife got out with a suitcase and 100 shares of Coca-Cola, which he never sold. He rejoined the company in Florida and progressed through the ranks. By 1974, as head of Coke's labs, he was one of only two top chemists allowed to memorize the soda's secret formula...
...Coke was an omnipresent but floundering symbol of American business and culture. Subsequently, Goizueta became one of the most highly regarded of all CEOs, having turned one of the world's most nonessential consumer products into a money spinner with annual sales of $18.5 billion. "No one loved the Coca-Cola company more than Roberto," said Berkshire HathawayCEO Warren Buffett, a Coke board member. "He was a great leader and a great gentleman...
...them at bargains, at sales," said Rich Bezjian, co-owner of the cafe. "We don't always buy from Coca-Cola. Different warehouses have different prices...
...that big a business," said Ken McIntyre, the manager of Sage's. "We have 5 or 6 stores, and buy directly from Coca-Cola...