Word: code
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...platform, to computer people, is the software code on which third-party applications function. There are scores of big platforms out there - something like three dozen in the international mobile-phone business alone. But a truly successful one can extend far beyond its immediate group of users and effectively create and control an enormous market. In the computer industry, IBM dominated the first commercial platform with its expensive mainframes and operating systems, aimed at corporate users. Seemingly overnight, IBM was supplanted by Microsoft and its Windows operating system as the PC revolution took hold. Windows, in turn, is now losing...
...When we joined the Rocky crowd, our friends who hadn’t known the code looked at their own white skirt and plaid shorts, and seemed miffed. We were more familiar with Longchamp and Lacoste than...
...well intentioned, they were also more lenient than many state regulations already in place. The federal intervention could weaken current state laws and undo the accomplishments of New York State Attorney General Andrew M. Cuomo in convincing dozens of universities and lending corporations to agree upon a more stringent code of conduct in lender negotiations...
...University Center for Nicotine and Smoking Cessation Research, have begun doing just that. In their new study, the scientists screened the entire human genome and teased out a profile of genes that they think are involved in breaking nicotine addiction. Some of the genes influence basic cell communication; others code for enzymes that break down bupropion in the body. Everyone possesses all the genes in question, says Rose, but in different forms, or versions, which either amplify or dampen their effects. "We're going to see a lot more studies like this now, because the tools are there," says...
Rose found that people with genes that more efficiently code for bupropion breakdown respond better to the drug, while people with genetic variants that improve cell communication - also called adhesion - seem to have an easier time overall in quitting. That makes sense, since addictive behaviors such as smoking are deeply ingrained in the brain, and are strongly tied to social and environmental triggers. That network of neural connections, once cemented, is tough to break. But having certain versions of genes that facilitate neural flexibility - easing the uncoupling of certain brain connections and replacing them with new habits - could, says Rose...