Word: coke
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Dates: during 1990-1999
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...where you bank or buy your groceries may seem trivial, I think they are part of a larger, unfortunate trend--the homogenization of the United States. Just as much of the rest of the world has come to look like the United States, with the invasion of McDonald's, Coke and the Gap, the South is starting to look more and more like the rest of the United States as well. If all of the U.S. becomes the same, it will be just plain boring. Therefore, I think that it is the duty of all Southerners and people in every...
...guys chilling out on a front porch. They were greeted curiously by the two locals. "We don't see too many white kids on Beecher Street," Nicole says one of them commented. The two boys guided them to a store where Nicole bought a pack of Newports and a Coke. The three wandered over to a school, climbed up piping to the roof and sat talking and smoking until the sun set. Resuming their search for a restaurant and phone, they came across two black kids who told them a Kentucky Fried Chicken restaurant was two blocks away. They never...
...projected earnings per share over the next 12 months. The previous high was 17, in the early 1960s, a period much like today: low inflation, low interest rates, strong profits. Coca-Cola, to name one, trades at 36 times the earnings Wall Street expects it to enjoy in 1998. Coke is a great company. But for that kind of price its secret formula should cure a lot more than a thirst. Such lofty PEs are more troubling than other market flashpoints because they are based on earnings, which are the market's lifeblood...
...home-economics room are peeled back like popovers, and college guidance is dispensed from a renovated boys' bathroom. And since the school lacks a cafeteria, students troop out at noon to eat at bars, a pizza joint or a gas station, which often means a candy bar and a Coke...
Inside stores, Coke and Pepsi slug it out as much as anywhere, and you can't buy a soft drink unaffiliated with one of the two. Kellogg's cereals vie for space with Dannon yogurt products. In drug stores, Old Spice, Gillette and Secret occupy the deodorant shelf. Wrangler and Lee jeans, meanwhile, hang in the windows of clothing sellers...