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...celebration of celebrity qua celebrity, as well as an amalgamation of different cultural allusions, the familiarity of which render the viewer comfortable. ‘Telephone’ is pop music with the sizeable development of its use of brands like Miracle Whip, Virgin Mobile and Diet Coke in the video medium. The pieces of corporate sponsorship are not snuck-in and normalized, but focal points. Similarly, the self-awareness of multi-lingual subtitles and the reference to rumors of Gaga’s male genitalia are post-modernity’s most glamorous public manifestation in their...

Author: By Zachariah P. Hughes | Title: A Revised Portrait of the Hipster | 3/30/2010 | See Source »

...fossil was found with modern technology and ornaments, including a very beautiful bracelet," he says. "It's a big step to argue that the Denisova hominin created them - if you find a Coca-Cola bottle near a mummy's tomb, you don't assume that the mummy invented Coke. But the coincidence is tantalizing...

Author: /time Magazine | Title: Scientists Discover an Ancient Human Relative | 3/24/2010 | See Source »

...Cola Wars" of the mid-1980s was a dark time for the soft drink industry. Pepsi and Coke were engaged in a battle for supremacy of the two-liter landscape, using any means possible to bury one another. First, they tussled over celebrity endorsers (George Michael, Elton John for Coke; Madonna, Michael Jackson for Pepsi), and then they began airing negative ads. Pepsi launched its massively successful "Pepsi Challenge" commercials, showing real people choosing Pepsi over Coke in blind taste tests. Coke responded with a parody ad in which a chimpanzee was offered the choice of both soft drinks...

Author: /time Magazine | Title: Getting Personal in Europe's Budget Airline Wars | 3/21/2010 | See Source »

...walked into Adams C-entryway this Saturday night, only the plastic Coke bottles and the denim-clad undergrads would remind you that you were still in the 21st century. With the regal grace of 1940s high society, alumni and students alike gathered in Adams House for the third annual FDR Memorial Lecture and Gala Dinner. A speech given by Franklin Roosevelt’s grandson, Curtis Roosevelt, was followed by a black-tie dinner and dancing, complete with a live 10-piece orchestra playing jazz standards from...

Author: By Diane E. Brinkley, CONTRIBUTING WRITER | Title: Getting Down With Roosevelt | 3/4/2010 | See Source »

...these tracks, one over the other, seamlessly during his performances. Demonstrating, he began with the instrumental of Le Tigre’s funky “Dyke March 2001,” put on the vocals to rap quartet Spank Rock’s tellingly-titled “Coke & Wet,” moved to the vocals from Trina and Lil’ Wayne single, “Don’t Trip,” and finally changed from the Le Tigre instrumentals to a Neptunes beat. Through all of this, an unsuspecting audience would have failed...

Author: By Alexander E. Traub, CRIMSON STAFF WRITER | Title: The Dutiful DJ | 3/2/2010 | See Source »

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