Word: coking
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...your idea of a typical Internet junkie is a teenage male with Coke-bottle glasses and a pocket protector who speaks Klingon, guess again. A study presented to the British Psychological Society Tuesday claims that the new archetype of the hard-core user is much older -- and a woman. According to Dr. Helen Petrie, a psychologist at the University of Hertfordshire, roughly equal numbers of men and women from among the 445 individuals surveyed identified themselves as addicts, but women "seemed to be more addicted to the Net than men were. They showed more positive feelings about using...
Roberto Goizueta, the late longtime CEO of Coca-Cola, proved that there is no such thing as a mature business. His critical insight was an ability to define exactly what business Coke was in--a task that is far harder than you think. For instance, he taught his executives that when they set goals for market share, they needed to focus on the share of stomach, not the share of carbonated beverages. His adversary was water, not soda. By this definition, Coke's 40%-plus market share became 3%, changing the company's view of growth. He then redefined...
...label says, promote "focused thought" and "sharpen the mind." Hansen's "d stress" (kava kava, St. John's wort and tyrosine) is supposed to help you "chill out naturally." Fresh Samantha's Super Juice is spiked with echinacea, believed to bolster the immune system. Says SoBe CEO John Bellows: "Coke had cocaine when it started. What we have in our product are legal highs, things that make you feel better and perform better...
...Fawkes Day. Disgruntled papist Guy Fawkes thought he was going to end 70 years of Protestant oppression by blowing up the Houses of Parliament and the King in 1605. Little did he know that his foiled Gunpowder Plot would take its place alongside Waterloo, the Studebaker and New Coke as one of the most spectacular failures in world history...
...director Nick Parrillo andproducers John B. Cearley '99 and Ali Ruth Davis'00 to capitalize on the details give theproduction its finessed perfection. The set of theMaGrath household is brilliant. The stage isfilled with infinite, touching details--ahalf-empty bottle of diswashing liquid on acluttered counter top, cheap curtains, Coke in therefrigerator, flowered wallpaper--which appeal notonly to the domestic nostalgia of an itinerantcollege student, but to anyone who has ever spenttime in a home kitchen. That the set has runningwater is in itself a technical triumph--a touch,however, that was not flaunted, but put in placeto avoid distraction...