Word: cola
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Dates: during 1950-1959
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...Woodruff, who has the build of a lumberjack, the face of an intelligent fullback, runs the company with a relentless executive grip. He recalls how, in the 1920s, he discovered one day that per capita Coca-Cola sales in Montreal were larger than those in Miami. Then & there he decided that Coca-Cola was destined to spread beyond the U.S., across the world...
...matter how much money the company lost in the process. The Coke bottling plants which moved along with the invading U.S. armies and brought the sight and taste of Coke to millions of people who had never heard of it before were actually the biggest impetus of Coca-Cola's present international boom...
...that was the way Coca-Cola's Bob Woodruff felt about it, the world had better take another swig of Coke and make up its mind to survive...
Hananiah Harari is a slick, meticulous commercial artist whose sharp-focus Coca-Cola ads, whisky displays (Old Sunny Brook) and magazine covers (FORTUNE) look even more real than the photographs he often paints from. He is also a solemn abstractionist. Last week Harari's "serious" paintings were on exhibition in a Manhattan gallery. They looked like nothing so much as houses built of cards for a game unknown to Hoyle...
...other college, enjoying a pleasant green among a group of pleasant buildings, would leave it that way. We hasten to ruin it with a coca-cola bottling plant...