Word: cola
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Dates: during 1980-1989
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Advertisers, who know a trendy location when they see one, are flocking to / Berlin. The Wall has become a potent new symbol in a plethora of TV commercials celebrating its opening. Pepsi-Cola filmed an ad that features a young woman handing a flower to a border guard. Quintessence, a Chicago cosmetics firm, taped a 30-second corporate ad depicting a family reunion at the Brandenburg Gate. AT&T interviewed people at the Wall who told how they phoned friends when it opened...
...just like to point out that COCA is the first word in Coca-Cola. As in the phrase "Coca-Colonialism," in which zealous of financially sound institutions use media manipulation to do gross disservice to the world's poorer countries. As in money-backed misinformation. As in guerilla theatre." Or, more likely, as in "Lampoon pranksters with a political mask." Ah, excuse me, a politically-correct mask...
...scoreboard; Harvard was down by two touchdowns with less than two minutes to go. Hopes of a Harvard victory over Holy Cross had been dashed. As the clouds thickened over the Stadium, people began to file out. I took one last big gulp from my cup of Coca-Cola and prepared to leave. But as I stood up, something made me look down toward the sideline again...
...movie-production unit has been floundering for years. The most spectacular flop: Ishtar, the Dustin Hoffman-Warren Beatty desert lark released in 1987, which lost $25 million. Three top-management teams have come and gone since CEO David Begelman was forced out in 1978 amid a financing scandal. Coca-Cola, which bought the studio in 1982 and still controls 49% of its stock, fired British producer David Puttnam (Chariots of Fire) in 1987 after barely a year at the helm, during which he accomplished little besides alienating Hollywood's establishment. Dawn Steel, the current film chief, has had mixed results...
...Friday's seizure, authorities moved in around midnight on the building in the north San Fernando Valley, about 25 miles from down-town. Across the street from the carefully landscaped warehouse are offices for the Coca-Cola Bottling...