Word: colas
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Dates: during 1960-1969
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...weeks ago, Pepsico Inc., the parent company of Pepsi-Cola, announced that it will move its headquarters from midtown Manhattan's Park Avenue to the 112-acre grounds of the Blind Brook Polo Club in suburban Westchester County, which it purchased. Nearby Greenwich, Conn., last week gave preliminary approval to American Can Co.'s plan for shifting its 1,300-employee international headquarters to a 141-acre tract by 1970. Olin Mathieson Chemical Corp. bought 60 acres in Stamford, Conn., for its chemical division, along with 700 white-collar workers. Uris Buildings Corp., builder of dozens of Manhattan...
...Chicago's James B. Beam Distilling Co. for some $110 million. Two weeks ago, it agreed to buy 52.66% control of Buckingham Corp., which distributes Cutty Sark Scotch in this country, from Schenley for some $50 million. Last week Walker announced plans to buy prosperous Royal Crown Cola Co. in American's biggest deal...
...swap, run it under present management. In contrast to American's $1.2 billion sales, which have risen hardly at all in the past six years, Royal Crown's sales have tripled to an estimated $64 million since 1960. And the third-ranked soft-drink company (after Coca-Cola and Pepsi) promises to keep on outpacing its parent...
...somewhat surprising that Royal Crown, riding on the success of its best-selling Diet-Rite Cola, wanted to merge at all. The main reason is that American can provide the capital and international marketing know-how that Royal Crown needs in overseas markets in order to keep pace with the leaders. Royal Crown, moreover, is no stranger to tobaccomen. To build up its sales efforts abroad last June, the company hired as president of its international division Morgan J. Cramer, former chairman of P. Lorillard...
What then is art? The modern sages offer no solid answers. Says Sherman Lee, director of the Cleveland Museum of Art: "It is an expression of individual sensibilities. A neon Coca-Cola sign is in a very real sense a piece of art. The fact that anyone could make it is more or less beside the point. The fact is that no one else did make it." Says the Museum of Modern Art's Alfred Barr, who is viewed by many as the untiaraed pope of the modern art world: "It is folly to say what is art. Works...